LEBRON SOLDIER XII SFG DARK 23

 In 2013, the day before the playoffs began, LeBron announced via Twitter that his fans wouldn't hear from him until the postseason ended. It was a temporary social media blackout to help him stay focused on his championship mission. Because it worked so well, he's since made it a yearly ritual. Inspired by LeBron's annual social media blackout, the LeBron Soldier XII SFG "Dark 23" honors the clarity and focus required of champions.

In 2013, the day before the playoffs began, LeBron announced via Twitter that his fans wouldn't hear from him until the postseason ended. It was a temporary social media blackout to help him stay focused on his championship mission. Because it worked so well, he's since made it a yearly ritual. Inspired by LeBron's annual social media blackout, the LeBron Soldier XII SFG "Dark 23" honors the clarity and focus required of champions.